Commercial Day

Talk on personal selling. 
Points to remember:  Eye contact, hygiene, remember names, body language (yours and theirs), repeat business,  friendly, customer complaints iceberg, upselling. 

Next Please read the following link on Reciprocity

Questions.  (can be done with a partner, don't forget to use both names)

1. Explain what reciprocity is and how it works.

2. You are to create a script of a personal selling situation.  One person will be in sales and the other a potential customer.  Make sure that the salesperson uses a variety of 'good' strategies to ultimately make the sale.  The customer should be an unwilling customer at first.