Commercial Day

Talk on personal selling. 
Points to remember:  Eye contact, hygiene, remember names, body language (yours and theirs), repeat business,  friendly, customer complaints iceberg, upselling. 

Next Please read the following link on Reciprocity

Questions.  (can be done with a partner, don't forget to use both names)

1. Explain what reciprocity is and how it works.

2. You are to create a script of a personal selling situation.  One person will be in sales and the other a potential customer.  Make sure that the salesperson uses a variety of 'good' strategies to ultimately make the sale.  The customer should be an unwilling customer at first.  

May 5

Commercial Day,

Stock performance check,

Today we will be Listening to a radio show called Under the Influence about personal selling.

We will then discuss it and answer the following question.

Question.  In point form, list 5 things that you have learned about personal selling and personal branding.